Monday, February 25, 2013

Glass: How Google pushes the envelope


Hi, readers!

Photo courtesy of Google.
Google recently debuted a beautifully polished version of their Glass project. For those of you unfamiliar with Glass, it’s basically a HUD (heads up display) for your everyday life. The device, which is mounted on a glasses frame, is capable of taking pictures, recording video, navigation, search, and more. It’s hard to imagine something so futuristic and groundbreaking being integrated into our daily lives, but I want to take a look at some of the possibilities.

Photo courtesy of Google.
Glass basically puts a digital interface in your view at all times. It sits at the upper right corner of your vision, and comes into focus when you want to use it. Google explained that this product was designed to lessen the amount of time that people spend hunched over their phones by putting that interface in front of them at all times. They hope to increase face-to-face social interaction by using technology (which sounds paradoxical, but hey).
Photo courtesy of Google.



The device leaves your vision unobstructed; it’s not a visor. The frame runs over your brow line and fits like a pair of glasses. When you need it, you simply adjust your focus to the ‘screen’ at the upper right hand corner of your vision. The goal is to have it there when you need it but invisible when you don’t. You can navigate the options with voice control or with the touch sensitive panel on the device, which sits by your right temple. “Ok, Glass. Take a picture.” This will take a picture of whatever you’re looking at.

Ok... hopefully you have a slightly better idea of what we’re dealing with here.  

Photo courtesy of Google.
I want to commend Google on their design for this thing. It’s sleek, futuristic, and as minimalistic as it can be.  Google generally doesn’t make any hardware, so I think this design is inspired. You can attach sunglass lenses to the frame, making them look more ‘normal’ looking. Offering different colors was also a good choice. Hopefully, we’ll see some partnerships with producers of fashionable glasses/sunglasses. More options are likely to make the product appear to wider audiences.

Photo courtesy of  TheVerge.com

So let’s examine the features/possibilities with this thing:

1.       Photos/Video: This is probably the largest draw for most people. The camera faces outward, so whatever you’re looking at is what will get recorded. The camera obviously doesn’t face inward, so a Skype or Facetime style communication is impossible right now. It also has a microphone so it will catch audio as well as video. (Feature)

2.       Search- A better Siri: Being able to search for anything without whipping out your phone and holding a button is something I’m looking forward to. “Ok, Glass. Search a list of Quentin Tarantino’s movies” and it’s there. The hands free aspect is something that was only present in science fiction movies 50 years ago. We are living in the future. (Feature)

3.       Navigation: GPS companies have done their best to make customer usage as simple as possible, but nothing can beat an arrow right in front of your face telling you to turn right. Having that kind of immersion is not only awesome, but can dramatically lessen the chances of getting lost. (Features)

4.       Staying connected: While Glass doesn’t have calling capabilities, it can connect via Bluetooth to your phone (which allows it search). That’s not all. Using this connectivity, we can send pictures messages and video messages to our contacts. (Feature)

5.       About those phone calls: I see this being option in a future iteration of the device. Adding calling capabilities seems like the next logical step in the evolution of Glass. Just make it a headset. (Possibility)

6.       Apps: I predict that application support will determine whether Glass succeeds or fails. Imagine banking, making dinner reservations, scrolling through your news feed, or using Google Goggles to identify anything in front of you. Ideas like these separate a failed concept from the past to a usable 21st century reality. (Possibility)

7.       “You are there”: This feature allows other people to see what you’re seeing in real time. Skydiving out of a plane and want your family to watch? That’s possible. At the Grand Canyon and want your friends to see? Done. This is taking social to a whole new level. Interactivity is what the future is about. (Feature!)


If any of these features seem cool to you and you have $1500 dollars lying around, you can be a part of the beta. Google is asking you (and me… and everyone) to sign up and test this thing out. Learn more here.

Also, read this awesome hands-on to learn about what the device feels like and a more in-depth look into the technology behind it.

With Glass, we don’t know if Google has a winner yet, but the possibilities are remarkable. Google has clearly put in a considerable amount of time into this innovation. Here’s to hoping it delivers.

Let me know what you guys think of this amazing piece of technology. 

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